Dracula The Stage Play

Theories of Learning and How They Can Be Used to Inform...

This essay discusses two of the theories surrounding childrens learning and development. It further goes on to discuss how they could be used to inform practice in the classroom. The two theories to be discussed are Vygotsky’s Social Development Theory and Gardner’s Multiple Intelligences Theory. Lev Vygotsky was a Russian psychologist who lived from 1896 to 1934. He was widely involved in developing the education program of the emerging Soviet Union. At the time of his death, his theory was not known outside of the Soviet Union because it was repressed. During his life, he created a completely new and scientific approach to psychology, which did not become publicised in the West until 1962. (Hausfather, 1996) Vygotsky’s work later†¦show more content†¦The zone of proximal development has implications for assessment, especially concerning children with learning and behavior problems (Constructivist Education, n.d.). Berk and Winsler (1995,p. 22) discuss Vygotskys unhappiness with the ability and achievement tests as valid measures of childrens capacity to learn. Two children may differ greatly in their ZPDs. One child may do his/her best on its own, while the other could need some assistance. Therefore, the individual ZPD’s are crucial for identifying a childs readiness to benefit from instruction. Vygotskys theory was an attempt to explain learning as the end product of socialization. For example, in the learning of language, our first attempts at speech with peers or adults is for the purpose of communication but once mastered they become internalized and allow inner speech. Vygotsky (1978, p. 56) Before the introduction of Vygotsky’s theories of learning, schools had been organized around recitation teaching. With the teacher giving out knowledge to be memorized by the students, who in turn recite the information back to the teacher. 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The Interpretation of Legal Terms About Contractual Free Essays

string(63) " Ministers two months prior to the expiry of the current term\." Kavala Institute of Technology MSc in Oil Gas Technology â€Å"CONTRACT LAW† â€Å"THE INTERPRETATION OF LEGAL TERMS ABOUT CONTRACTUAL OBLIGATIONS OF THE PARTIES IN AN OIL OR GAS EXPLORATION/EXTRACTION CONTRACT† Authors: Andreou Christos Georgiou Manolis Kakanis Iordanis Skarvelas Stathis Supervisor: Pr. K. KalamboukaNovember 2012 ABSTRACT The purpose of this assignment is to identify the contractual obligations of the parties in oil and gas exploration and extraction contracts. We will write a custom essay sample on The Interpretation of Legal Terms About Contractual or any similar topic only for you Order Now The assignment is based on the contract between Cyprus Government and the authorized company as is approved by the Cypriot Parliament and is harmonized to â€Å"Directive 94/22/EC of the European Parliament and of the Council of 30 May 1994 on the conditions for granting and using authorizations for the prospection, exploration and production of hydrocarbons† Contents Introduction 4 1. Conditions and requirements for granting authorizations 4 2. General and specific information submitted by the applicant 5 3. Grant of an authorization 5 4. Duration of an authorization for prospection 6 5. Duration of an authorization for exploration 6 6. Relinquishment of area 6 7. Duration of an authorization for exploitation 7 8. Grant of rights to the holders of authorizations 7 9. Transfer of an authorization or assignment of rights arising from an authorization 8 10. Control of a holder of authorization by a third country or a national of a third country 8 11. Work practices 8 12. Directions of the Minister to holders of an authorization in case of contravention of Regulation 11 9 13. Drilling operations10 14. Protection of the environment11 15. Construction and maintenance of installations, pipelines and related equipment12 16. Measurement of hydrocarbons14 17. Authorized officers15 18. Unit development16 19. Records17 20. Reports17 21. Hydrocarbons production records19 22. Obligations in case of termination of an authorization20 23. Confidentiality20 24. Powers of the Court for seizure and confiscation21 25. Abandonment21 26. Abandonment of the well22 27. References23 INTRODUCTION Oil and gas contracts are shaped by national and international laws that relate to common industry transactions. With standardized contracts being used across different jurisdictions, it is important that these legal principles are properly understood. The increasing scarcity of natural resources makes it more, rather than less, likely that legal issues will be tested in the oil and gas sector. The accelerated pace of change in the oil and gas industry make this one of the world’s most challenging and complex sectors in which to understand, draft and negotiate contracts. The legal and regulatory framework of upstream oil and gas industry contracts is constantly changing, therefore it is critical that all lawyers, commercial and contracts managers working in this sector are up-to-speed. OBLIGATIONS Conditions and requirements for granting authorizations ) The authorizations may be granted on such conditions and requirements in order to ensure: a) the proper performance of the activities permitted by the authorization b) the financial contribution in money or a contribution in hydrocarbons c) national security d) public safety e) public health f) security of transport g) protection of the environment pursuant to section 11 and the terms specified in the Regulations made under this Law h) protection of biological and mineral resources and of national treasures possessin g artistic, historic or archaeological value i) safety of installations and of workers ) planned management of hydrocarbon resources, such as particularly the rate at which hydrocarbons are depleted or the optimization of their recovery; and k) the need to secure revenues to the Republic. made to the conditions and requirements in the course of the procedure of examining the applications, shall be notified to all interested entities General and specific information submitted by the applicant ) An application for an authorization for exploration shall contain the following specific information: l) the designation of the area or areas for which an application has been made, and if the application is made in respect of more than one area, the priority assigned to each area m) a detailed description of the exploration programme proposed for the area or areas applied for and its geographical distribution over such area or areas n) the minimum obligations to be undertaken relating to work and expenditure during the exploration period o) a brief note concerning he exploration activities and the effects which are likely to have on the environment, and the measures that the exploration work program intends to take for dealing with p) proposals relating to the training and employment of nationals of the Republic and the minimum expenditures to be incurred to that effect q) proposals relating to the economic terms and conditions required as criteria for the evaluation of the application, such as the financial consideration and/or the sharing of production between the applicant and the Government of the Republic r) any agreement between any persons relating to the manner in which hydrocarbons operations are to be financed and s) any other information as may be required by the Minister or under the applicable model contract or which the applicant wishes the Minister to consider Grant of an authorization 3) The Minister shall negotiate the terms and provisions of the Contra ct with the selected applicant. In case where the negotiation is successful, the text of the Contract shall be submitted to the Council of Ministers for approval, and thereafter, if approved and signed by both parties, the relevant authorization shall be granted. Duration of an authorization for prospection 4) An authorization for prospection shall be granted for a period not exceeding one year. Duration of an authorization for exploration 5) (1) An authorization for exploration shall be granted for an initial period not exceeding three years and may be renewed for up to two terms, each term not exceeding two years, provided that the conditions referred to in paragraph (2) are fulfilled. 2) The authorization for exploration may be renewed, pursuant to paragraph (1), provided that the holder of such authorization has fulfilled all his obligations arising from the authorization and has submitted an application to the Council of Ministers two months prior to the expiry of the current term. You read "The Interpretation of Legal Terms About Contractual" in category "Essay examples" (3) The Contract may provide that in case where an appraisal work program with respect to a discovery is in progress and has not been completed at the expiry of the second renewal referred to in paragraph (1), the holder of an authorization may apply to the Council of Ministers for an extension of the exploration period, which, however, may not exceed six months, in case of crude oil discovery and twenty-four months in case of natural gas discovery. In case of natural gas discovery the Council of Ministers, may extend the exploration period for a turnover the twenty-four months, if it deems that such period is necessary to determine whether a commercially viable natural gas market exists or/and is to be created. (4) Notwithstanding the provisions of paragraph (2), where the holder of an authorization has not fulfilled all his obligations arising from the authorization, the Council of Ministers may decide to renew the authorization under such terms and conditions as the Council of Ministers may deem proper to impose. Relinquishment of area 6) (1) Upon each renewal of the authorization for exploration, the holder of an authorization relinquishes at least twenty-five percent (25%) of the initial surface of the area that is included in the authorization granted. 2) Upon expiry of the renewal of the authorization for exploration, as possibly renewed and/or extended pursuant to the provisions of Regulation 9, the holder of an authoriz ation relinquishes all the remaining part of the area that is included in the authorization granted: Provided that the area to be relinquished under this paragraph shall not include the areas included in an authorization for exploitation. Duration of an authorization for exploitation 7) (1) The duration of an authorization for exploitation for each exploitation area shall not exceed twenty-five years and may be renewed for a period up to ten years, subject to the terms of the Contract. (2) The authorization for exploitation may be renewed, pursuant to paragraph (1), provided that the holder of such authorization has fulfilled all his obligations arising from the authorization and has submitted an application to the Council of Ministers, through the Minister, one year 11 prior to the expiry of the current term. Grant of rights to the holders of authorizations ) (1) The authorization for the prospection of hydrocarbons shall grant to the holder of an authorization the right to prospec t for hydrocarbons in the area for which the authorization was granted, (2) The authorization for the exploration of hydrocarbons shall grant to the holder of an authorization exclusive rights to explore for hydrocarbons in the area for which the authorization was granted, under the conditions and requirements of the authorization granted, and in the case of a commercial discovery of hydrocarbons, the right to be granted an exploitation authorization related to such a discovery, in accordance with the provisions of this Law and the Regulations. 3) The authorization for the exploitation of hydrocarbons shall grant to the holder of an authorization exclusive rights to exploit hydrocarbons in the area for which the authorization was granted, under the conditions and requirements of the authorization granted under the conditions and requirements of the authorization granted. Transfer of an authorization or assignment of rights arising from an authorization 9) No holder of an authorizati on may transfer an authorization or assign the rights arising from an authorization to another entity, except upon the consent of the Council of Ministers, which may be granted if t) it does not endanger national security ) the Council of Ministers is satisfied that an entity to whom the authorization would be transferred or the rights arising from an authorization would be assigned has sufficient technical knowledge, experience and financial resources to secure the proper exercise of the activities of prospecting, exploring for and exploiting hydrocarbons v) the entity to which the authorization would be transferred or the rights arising from an authorization would be assigned undertakes to comply with such other conditions and requirements as the Council of Ministers may deem proper to impose. Control of a holder of authorization by a third country or a national of a third country 10) (1) No entity may, after the grant of an authorization thereto, come under the direct or indirect control of a third country, or a national of a third country, without the prior approval of the Council of Ministers. 2) Any holder of an authorization that comes under the direct or indirect control of a third country or a national of a third country without the prior approval of the Council of Ministers, shall commit an offence and shall be liable on conviction to imprisonment for a term not exceeding twelve months or to a fine not exceeding eight hundred fifty four thousand and three hundred Euros or to both such penalties. Work practices 11) (1) Every holder of an authorization shall carry out hydrocarbons operations in a proper, safe and workmanlike manner and in accordance with good oilfield practices. Every holder of an authorization is bound to comply with these Regulations and any other legislation regulating work practices, employers’ obligations, safety and health at work and the rights of employees. (2) Every holder of an authorization is bound to: ) ensure that all materials, supplies, machinery, plant, equipment and installations used by him or by subcontractors comply with generally accepted standards in the international petroleum industry and are of proper construction and kept in good working order b) use the natural resources of the area that is included in the authorization granted as productively as practicable c) prevent damage to producing formations and ensure that hydrocarbons discovered, mud or any other fluids or substances do not escape or be wasted d) prevent damage to hydrocarbon and water bearing strata that are adjacent to a producing formation or formations and prevent water from entering any strata bearing hydrocarbons, except where water injection methods are used for secondary recovery operations or are intended otherwise in accordance with generally accepted international petroleum industry practice e) properly store hydrocarbons in receptacles constructed for that purpose, and not store crude oil in an earthen rese rvoir, except temporarily in an emergency and f) apply the provisions of the Solid and Hazardous Waste Law as regards the hydrocarbon waste Directions of the Minister to holders of an authorization in case of contravention of Regulation 11 12) (1) In cases where the Minister scertains that any holder of an authorization has not acted in accordance with Regulation 13, he may notify such holder of an authorization in writing accordingly and require him to show cause, within a specified time-period, why he has omitted to act in accordance with Regulation 13 (2) Where the holder of an authorization to whom a written notice has been sent, in accordance with paragraph (1), fails within the specified time period, to satisfy the Minister that he has acted in accordance with Regulation 13 or to prove that such omission is justified, the Minister may direct in writing the holder of an authorization to take such measures as may be necessary with a view to ensuring compliance of the holder of a n authorization with Regulation 13 (3) Where the holder of an authorization fails to comply with the Minister’s directions pursuant to paragraph (2) a) the holder of an authorization shall be guilty of an offence and shall on conviction be liable to imprisonment for a term not exceeding two years or to a fine not exceeding one million seven hundred eight thousand and six hundred one euro or to both such penalties: Provided that in case of a prosecution against the holder of an authorization in respect of the offence referred to in this subparagraph, it shall be a defense if the holder of an authorization proves that he promptly took all necessary measures in accordance with good oilfield practices in order to comply with the Minister’s directions b) the Minister may take all or any of the measures required by his directions. In such a case, any costs incurred by the Minister shall be payable by the holder of an authorization and shall be collected as a civil debt due t o the Republic Drilling operations 3) (1) The holder of an authorization is bound to ensure that the well design and conduct of drilling operations, including its casing, cementing, well spacing and plugging operations, shall be in conformity with generally accepted international petroleum industry practice (2) Every well is identified by a name, number and geographic coordinates, which are shown on maps, plans and similar records which the holders of an authorization are bound to keep. The holders of an authorization must promptly notify the Minister in writing of any change of the above-mentioned particulars (3) At least seven days before commencing any drilling or other work with respect to any well or recommencing any drilling or other work with respect to any well on which work has been discontinued for more than six months, the holders of an authorization are bound to notify the Minister in writing of their intention to do so. Such notice shall contain the following: a) the of ficial name and number of the well ) a description of its precise location by reference to geographical coordinates c) a detailed report on the drilling technique to be followed, an estimate of the time and depth required, the material to be used and the safety measures to be taken and d) a well location report along with the geological and geophysical data and any interpretations thereof, upon which the particular location was selected (4) Where any drilling or other work with respect to any well is discontinued for a period exceeding thirty days, the holders of an authorization shall promptly notify the Minister in writing (5) At least two days before recommencing any drilling or any work, with respect to any well on which work has been discontinued for more than thirty days but for less than six months, the holders of an authorization are bound to inform the Minister in writing of their intention to do so (6) No holder of an authorization may drill a well any part of which is les s than two hundred meters from a boundary of the area that is included in the authorization granted except upon the prior written approval of the Minister and under such terms and conditions as the Minister may deem fit to impose Protection of the environment 4) (1) The holder of an authorization shall ensure that hydrocarbons operations are conducted in an environmentally acceptable and safe manner, consistent with the environmental legislation in force for the time being and the good international industry practice, and shall exercise effective control for that purpose (2) The holder of an authorization is bound to take all the necessary measures in order to: a) minimize any avoidable environmental pollution or damage to the water, the soil or the atmosphere, in relation to hydrocarbons operations b) comply with the provisions of the International Convention on Civil Liability for Oil Pollution Damage, which entered into force internationally on the 19th June 1975, its Protocol hi ch was signed on the 19th November, 1976 and entered into force internationally on the 8th April, 1981 and the International Convention on Civil Liability for Oil Pollution Damage of 1969 and its Protocol of 1976 (Ratification) and Matters Connected Therewith Law of 1989 (3) If the holder of an authorization omits to comply with the provisions of paragraphs (1) and (2) and any environmental pollution is caused in water, the soil or the atmosphere, the holder of an authorization shall take all reasonable and necessary measures to remedy or eliminate such pollution (4) If the Minister deems that any works or installations erected by the holders of an authorization or any operations conducted by the holders of an authorization endanger or may endanger persons or property of a third-party or cause pollution or harm to the environment, wildlife or marine organisms to a degree which the Minister deems unacceptable, the Minister may require the holder of an authorization to take corrective measures within a reasonable time period specified by the Minister, and to repair any damage to the environment. If the Minister deems it necessary, he may submit a proposal to the Council of Ministers, and the latter may suspend the authorization until the holder of an authorization has taken such corrective measures or has repaired any environmental damage (5) The measures and methods to be used by the holders of an authorization for the purpose of complying with paragraph (2)(a) shall be agreed in consultation with the Minister upon the commencement of the hydrocarbons operations or whenever there is a significant change in the scope or method of conducting hydrocarbons operations. The measures and methods must comply with the international standards applicable in similar circumstances (6)a) Prior to the commencement of any drilling operations, the holder of an authorization shall prepare and submit to the Minister for evaluation and approval, a contingency plan for hydrocarbon leakage and fire. In such a case, the holder of an authorization shall immediately apply the relevant contingency plan b) case of any emergency or accident other than those referred to in subparagraph (a) which affects the environment, the holder of an authorization shall take all reasonable and necessary measures, in accordance with the generally accepted international petroleum industry practice (7) In the event that the holder of an authorization omits to take the measures provided for in paragraphs (1) to (6), within the time-period specified by the Minister, the Minister may direct any action which he deems necessary and require the holder of an authorization to pay any expenses required for the execution of such actions Construction and maintenance of installations, pipelines and related equipment 15) (1) The holder of an authorization is bound to maintain in good condition and repair all structures, equipment and other installations used for the hydrocarbons operations and being available in the area that is included in the authorization granted (2) In conducting offshore operations, the holder of an authorization, in accordance with international petroleum industry practice and applicable legislation and regulations, is bound to ensure that constructions and installations to be erected shall: a) be constructed, placed, marked, buoyed, equipped and maintained so that there are safe and convenient channels for navigation b) be fitted with navigational aids and be illuminated between sunset and sunrise in accordance with the provisions of the International Convention for the Prevention of Pollution from Ships of 1973, its Protocol of 1978 and the Resolutions MEPC 14(20) of 1984, MEPC 16(22) and MEPC 21(22) of 1985 c) be kept in good repair and working order and ) not hinder navigation or fishing or cause pollution of the sea or rivers (3) No holder of an authorization may construct, alter or operate a pipeline, pumping station, storage facility or any other related facilities for the conveyance or storage of hydrocarbons from the area that is included in the authorization granted except upon his written application and the approval of the Minister (4) Such written application, referred to in paragraph (3) above, shall contain the following information: a) the proposed design and construction of the pipeline, pumping station, storage facility or other related facilities b) the proposed work program and budget and the technical and financial resources available to the holder of an authorization for the construction, alteration or operation of the pipeline, pumping station, storage facility or any other related facilities and c) the proposed route to be followed by the pipeline an d the location of any pumping station, storage facility or other related facilities to be constructed, altered or operated (5) a) The Minister may, by Order published in the Official Gazette of the Republic, order the construction of common installations, including pipelines and other transportation, processing, storage and communication facilities, for different areas included in the authorizations granted, if this is justified by public interest b) The holders of an authorization referred to in subparagraph (a) shall take all necessary measures and use their best efforts to reach agreement on the construction and operation of such common facilities and shall report to the Minister every fifteen days on the progress of their negotiations. If no agreement is reached after the expiration of three months, the Minister may refer the dispute to a mediation procedure (6) a) Where there exists excess capacity, a holder of an authorization may, upon approval by the Minister, enter into an agreement with another holder of an authorization, in order to use such facilities including pipelines and any other transportation, processing, storage and communication facilities b) If no agreement is reached within thirty days for the usage of the installations, the holder of an authorization who wishes to enter into an agreement may submit an application to the Minister, who, if he deems it appropriate, shall refer the dispute to arbitration or mediation Measurement of hydrocarbons 6) (1) a) Every holder of an authorization is bo und to obtain, operate and maintain equipment for measuring the volume and quality of any hydrocarbons produced and saved from the area that is included in the authorization granted to him including equipment o r other measuring devices of the gravity, density, temperature and pressure b) All such equipment and devices along with their permissible tolerances shall not be installed or used or replaced or altered except with the prior approval of the Minister (2) Such measurement, as referred to in paragraph (1), shall be conducted by the method or methods customarily used in the international petroleum industry. The frequency and the measuring operations must be submitted in advance to the Minister for approval (3) The holder of an authorization shall give to the Minister two days’ notice of his intention to conduct measuring operations and an authorized officer may be present and inspect such operations (4) Equipment and measuring devices shall be available for nspection and testing at all reasonable times by any authorized officers: Provided that, any such inspection and testing does not obstruct the normal operation of the facilities involved (5) If it is ascertained, following an inspection or test referred to in paragraph (4), that the equipment, devices or procedures used for measurement are inaccurate and exceed the permissible tolerances approved as provided for in paragraph (1), such inaccuracy is deemed to have existed for the entire period since the last such inspection or test, unless it is proved that the inaccuracy has been in existence for a longer or shorter period. The holders of an authorization shall proceed to the appropriate adjustments within thirty days from the date of such ascertainment Authorized officers 7) (1) The Minister may, by notification published in the Official Gazette of the Republic, authorize an appropriate person or persons to act as authorized officers in the application of this Law and the Regulations made there under and the conditions of the authorization (2) An authorized officer may carry out any or all of the following acts: a) enter at all reasonable times, showing his credentials, if so requested, and without pri or notice, any building or premises or any other place, in which he has reasonable cause to believe that there is a contravention of the conditions of the holder’s authorization or any other contravention of this Law and the Regulations. Provided that, an authorized officer may not enter any residence without the prior securing of a judicial warrant b) carry out such searches, examinations, tests, inspections, reviews and investigations that may be necessary for the purpose of ascertaining whether there is a contravention of the conditions of the holder’s authorization or any other contravention of this Law and to inspect, take extracts or copies of documents related to the hydrocarbons operations c) keep copies of any evidence or records which he has reasonable cause to believe that may be required for the purpose of proof in criminal or civil proceedings in respect of any offence pursuant to this Law and copies of any information required to be given to the Minister under section 17, on condition that the provisions of the Processing of Personal Data (Protection of Individuals) Laws are being complied with d) carry out anything that he may deem ecessary and reasonable with a view to securing compliance with the provisions of this Law and the Regulations made thereunder e) enter at all reasonable times, showing his credentials, if so requested and without any prior notice, any building, premises, area, vehicle, vessel or aircraft, and examine any machinery or equipment, which has been, is being or is to be used in connection with the hydrocarbons operations f) enter at all reasonable times, showing his credentials, if so requested and without any prior notice, any building, premises, area, vehicle, vessel or aircraft, and examine any machinery or equipment, which has been, is being or is to be used in connection with the hydrocarbons operations (3) Any holder of an authorization and any person who is the owner, occupier or in charge of any building, premises, area, vehicle, vessel or aircraft, machinery or equipment referred to in subsection (2), is bound to provide the Minister with all reasonable assistance, including the provision of necessary means of transport, for the effective ex ercise of his powers Unit development 8) (1) For the purposes of this Regulation, â€Å"unit development†, in relation to a hydrocarbon reservoir, means the operations for the recovery of hydrocarbons being carried on or, to be carried on in an area, for which an authorization has been granted and in which there is part of a reservoir, that falls into another area that is included in an authorization granted to another person by the Republic or other state and in which operations for the recovery of hydrocarbons are carried on or will be carried on (2) No holder of an authorization may enter into an agreement in writing with another person for, or in relation to, the unit development of a hydrocarbon reservoir except upon the submission of such an agreement to the Minister and his written approval (3) Subject to the provisions of paragraph (2), the Minister may, either on his own motion or following an application made to him in writing by a holder of an authorization in whos e licensed area there is a part of a particular hydrocarbon reservoir, for the purpose of securing the more effective and productive recovery of hydrocarbons from that hydrocarbon reservoir, direct any such holder of an authorization whose licensed area includes part of that hydrocarbon reservoir to enter into an agreement in writing within a specified period or or in relation to the unit development of the hydrocarbon reservoir (4) Where a holder of an authorization, omits to enter into the agreement referred to in paragraph (3) within the specified period or enters into the agreement referred to in paragraphs (2) and (3) but omits to submit it to the Minister for approval, the Minister may, by notice served on the holder of an authorization, request the submission, within a specified period, of an action plan for, or in relation to, the unit development of hydrocarbons (5) In case the hydrocarbon reservoir extends beyond the median line that separates the Exclusive Economic Zones of the Republic and a neighboring country, the unit development shall be governed by the relevant international agreements Records 9) Every operator is bound to keep at his office in the Republic accurate records in respect of the area that is included in the authorization granted, containing full particulars of the following a) the areas in which any geological or geophysical work has been carried out b) accurate geological maps and plans, geophysical records and interpretations thereof c) drilling, operation, deepening, plugging or abandonment of wells d) the strata and subsoil through which wells are drilled e) the casing inserted in wells and any alteration to such casing f) any hydrocarbons, water and other economic minerals or dangerous substances encountered g) such other matters as the Contract may provide or as the Minister may deem reasonably necessary to require by notice in writing served on the holder of an authorization Reports 0) (1) The holders of an authorization ar e bound to inform the Minister of all major developments in relation to the course of hydrocarbons operations (2) Without prejudice to those mentioned in paragraph (1), the holders of an authorization shall submit to the Minister the following particulars a. as soon as possible after the same are acquired or prepared i. copies of all geological, geophysical and other technical reports, well logs, maps, diagrams, magnetic tapes, electronic and other stored data, in any form, reports and interpretations which have been prepared by or for the holder of an authorization and ii. representative geological samples including cuts of core and cutting samples, properly labeled, from all wells drilled b. at half-yearly intervals commencing from the completion of six months from the grant of an authorization iii. summary of all geological and geophysical works carried out and the results thereof iv. a summary of all drilling operations and the results thereof and v. a list of maps, reports and other geological and geophysical data prepared by or for the holder of an authorization, in respect of the period concerned c. every year and within sixty days commencing from the completion of one year from the grant of an authorization: vi. a report describing the results of all hydrocarbons operations carried out by the holder of an authorization within the year concerned and vii. estimates, if available, of economically recoverable reserves of crude oil and natural gas at the end of the year concerned d. ummaries of exploration wells drilled, including lithological groups and hydrocarbons zones, within six months of completion of drilling or, in the case of information that cannot be reasonably obtained in that period, as soon as possible thereafter e. any other available information, data, reports, assessments and interpretations related to the hydrocarbons operations as the Minister may reasonably require (3) No holder of an authorization may transport outside the Republic ori ginals of records, magnetic tapes, electronic and other stored records, in any form, except upon the prior approval of the Minister, which may be granted if the Minister is satisfied that f. the magnetic tapes or other data which will be processed or analyzed outside the Republic shall be exported only if the originals or copies shall remain in the Republic and g. n case where such originals of records, magnetic tapes, electronic and other stored records, in any form, are exported outside the Republic, the said originals shall be returned to the Republic within a reasonable time-limit (4) Ownership of all original information and data referred to in this Regulation shall vest in the Republic (5) The Minister may have access to the originals of all records, magnetic tapes, electronic and other stored records in any form, and may, upon request, obtain two copies thereof from the holder of an authorization free of charge (6) The holder of an authorization shall keep originals beyond th e termination of the Contract for a period and under such terms prescribed in the Contract Hydrocarbons production records 1) (1) The operator is bound to keep during the validity of the Contract at his office in the Republic accurate production records containing full particulars of the following: w) the gross quantity of any crude oil and natural gas produced and saved from the area that is included in the authorization granted x) the grades, gravity and composition of any crude oil produced and the composition of any natural gas produced y) any quantities of crude oil, natural gas and sulfur, in any form, or any other minerals, gases, liquids or solids disposed of by way of sale or otherwise, the consideration received, the quantity disposed of and the name and address of the natural or legal person to whom any such quantity was disposed of z) the quantity of crude oil, natural gas and other liquids or gases injected into a geological formation {) the quantity of crude oil and na tural gas consumed for drilling and other development and production operations, other than the quantity referred to in Sub paragraph (d), and the quantity of crude oil and natural gas consumed in pumping to field storage, in the refineries of the Republic or up to the delivery point |) the quantity of crude oil refined by or on behalf of the holder of an authorization in the Republic, if any }) the quantity of natural gas treated in the Republic by or on behalf of the holder of an authorization for the removal of liquids and liquefied petroleum gases and the quantity of butane, propane and any other liquids, gases or any solids obtained therefrom ~) the quantity of natural gas flared or vented and ) any other information as the Contract may provide or the Minister may reasonably require in writing by the holder of an authorization Obligations in case of termination of an authorization 22) In case of termination, revocation, suspension, cancellation or expiration of an authorizatio n, or upon relinquishment of any part of the area that is included in the authorization granted, the holder of an authorization is bound, within seven days, to deliver to the Minister, in relation to the area, copies of such documents or material not previously delivered. The Minister may, by notice in writing, require the holder of an authorization to deliver any other data as he may reasonably deem necessary Confidentiality 23) (1) Subject to the provisions of section 20 of the Law, all returns, reports, plans, data and other information submitted to the Minister pursuant to these Regulations shall be treated as confidential within the meaning of section 13 of the Statistics Law, and shall not be disclosed to third parties prior to the relinquishment of the area to which the above-mentioned particulars relate or prior to the expiry of the exploration period if such area is not sooner relinquished, unless the Contract provides otherwise (2) Notwithstanding the provisions of paragraph (1) ) any surface geological maps and interpretations may be utilized at any time by the competent authorities of the Republic for incorporation into official maps b) annual statistical information may be published at any time by the Republic in a form which does not dis close the operations of any particular holder of an authorization c) the Republic may communicate such returns, reports, plans, data and other information at any time, if deemed necessary, to professional consultants, lawyers, legal advisers, accountants, underwriters, creditors, government services and organizations and public corporations (3) Without prejudice to the terms of the Contract, no holder of an authorization may publish or communicate any returns, reports, plans, data and other information compiled, received, kept or submitted pursuant to these Regulations or the terms of the Contract except upon the prior written approval of the Minister (4) Notwithstanding the provisions of paragraph (3), the holders of an authorization may, without the prior written approval of the Minister, communicate such returns, reports, plans, data and other information available, to professional consultants, lawyers, legal advisers, accountants, underwriters, creditors and companies in which t he holders of an authorization maintain the majority in shares, or appoint the majority of members of the board of directors as well as to services and organizations and public corporations of the Republic that shall be entitled to require he disclosure of such information (5) Any notification or communication made by the Minister or a holder of an authorization pursuant to this Regulation shall be made on condition that the information so notified or communicated shall be deemed to be and treated as confidential by the natural or legal person that is the recipient of such information Powers of the Court for seizure and confiscation 24) The Court may order that any quantity of hydrocarbons that has been obtained as a result of the commission of an offence, as well as any machine, equipment, vehicle, ship or aircraft and also any construction that has been used during the commission thereof shall be confiscated and/or seized. Where the confiscation of hydrocarbons is not possible, th e Court may order that the person committing the offence shall pay a fine to at least the value of the quantity of the hydrocarbons that have been unlawfully obtained Abandonment 5) (1) Unless the Minister deems otherwise, on expiry of the time-period or termination of an authorization, the holder of an authorization is bound to: ) remove all equipment, installations, structures, plants, appliances and pipelines from the area in accordance with the abandonment plan provided by the Contract ) perform all necessary site restoration activities in accordance with good international petroleum industry practice and take all other necessary measures to prevent hazards to human life or to the property of others or the environment (2) For the purpose of complying with the provisions of this Regulation, the Minister may, at any time, in accordance with the terms of the Contract, require the holders of an authorization to submit a guarantee, for an amount determined by the Minister, or in the alternative, to establish a reserve for future estimated abandonment and site restoration costs Abandonment of the well 6) (1) Prior to the abandonment of any well, the holders of an authorization are bound to inform the Minister in writing of their intention to do so, in the case of a producing well, at least thirty days before the abandonment and, in the case of any other well, at least two days before the abandonment. Such written notice shall contain a detailed plan and a time-schedule for the abandonment and plugging of the well. (2) Subject to the terms of the Contract, the holder of an authorization may, upon the expiration of the relevant period specified in the notice referred to in paragraph (1), or upon receipt by the holder of an authorization of the written approval of the plan by the Minister as provided for in paragraph (1), whichever is earlier, commence the abandonment operations in relation to such well. (3) The holder of an authorization is bound to: plug such wel l with a view to avoiding pollution and possible damage to the reservoir and, unless the Contract otherwise provides or the Minister otherwise decides, remove all equipment, materials and facilities relating thereto ) ensure that cemented strings or other forms of casing shall not be withdrawn except with the prior written approval of the Minister and ) permit an authorized officer to inspect such abandonment operations. REFERENCES Marc Hammerson, Upstream Oil and Gas, July 2011 Republic of Cyprus, The hydrocarbons (prospection, exploration and exploitation) regulations, 2007and 2009 Republic of Cyprus, The hydrocarbons (prospection, exploration and exploitation) law, 2007 How to cite The Interpretation of Legal Terms About Contractual, Essay examples

How to Use Facebook free essay sample

Instructions: How to Use Facebook 1. Fill out a Signup form. Please, carefully read and respond to all questions. Dont forget to provide your real name, including 4-5 spelling errors to create some challenge for those who will try to find you on Facebook (ex.: for Tatsiana you can use Stianata,Anasitat, or simply Tats****). Please, provide your home address, including street name, house or apartment number, and detailed description on how to distinguish your house from all others that havesimilar addresses (details such as a biggreen house next to the bush or the road will do). Enter your education and job title. This step is completely mandatory, but only ifyour job title is a surgeon, attorney, President of the United States or any large world-wide corporations, marine engineer or bomb disposal officer. If you dont hold any of the job positions above, please skip this step and move on to the next question. We will write a custom essay sample on How to Use Facebook or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page (If you work at McDonalds please, accept my condolences and have my permission to choose any job listed above, excluding the President of the United States). 3) Add (or take) a photo.It is very important to add a valid, recentphoto to your profile page. It can be a picture of you, your siblings, family or friends, your dog or the egg that you had for breakfast this morning. It can also beapicture of Angelina Jolie and Brad Pitt or any of their children. If you want to be creative, you can add your own selfie!Here are some recommendations on how you can take a selfie with a simple electronic device, such as the iPhone or webcam: Put your faceas close to the camera as possible; Dont forget to stick out your tongue out or do a duck lips; Make sure you blink when (if) the flash goes off; Edit the picture with editing tools to make sure you dont look like yourself. 4) Add friends. Search for people you know or just add random people that you find. Please, add as many people as possible to your friendlist. The more friends you get, the more likes you will (probably) have. Warning: An enormousamount of Facebook friends does not guarantee that your photos and statuses will get a sufficient amount oflikes. 5) Last step: start posting. Congratulations, you have completed all steps. Now you can start posting statuses to your facebook wall! Dont forget to post an update every three to four minutes so friends keep track what youre up to! Surely, they cant wait to see what will you do next. (IMPORTANT: The instructions above are only for reading and entertaining purposes. Do NOT apply them in real life.)

America Has Been Named The Melting Pot Of The World. It Houses Many Di

America has been named the melting pot of the world. It houses many different cultures, nationalities, ideas and religions. There are Christians, Jews, Catholics, Buddhists, Mormons, Hindus, Spiritualists, Jehovah's Witnesses, Islamics, plus many more. America is unique in that all these religions are represented in a nation that is only 200 years old. And America has upheld, throughout history, that the freedom and equality of religion is extremely important in order for this nation to function as a free nation. The foundations of America were set as a result of England's persecution; more specifically, England's religious persecution. The colonists wanted to create a nation that allowed people to be free. They desired to speak what they wanted to speak, do what they wanted to do, and practice what they wanted to practice... without the government watching their every move. Thus came religious freedom. The First Amendment to the Constitution states that Congress shall make no law respecting an establishment of religion, or prohibiting the free exercise thereof, meaning that an American citizen would be able to practice his or her religion without any intervention or persecution from the government, be it Islam, Judism, Mormonism or Catholicism. Yet, with religious freedom, comes important questions concerning its existence. Is religious equality just as important as all the other freedoms... such as the freedom of speech, the freedom of press, the freedom to assemble, and others as well? The answer here is yes. If this nation truly stands for freedom, the American government cannot say that its citizens have the right to speak freely, write freely, or assemble freely, but then maintain an established national religion. That would be contradictory, and would not make America any better off than England, which it had separated from just years beforehand. Certainly, all the freedoms are equal. On the other hand, unlike the other freedoms mentioned, religious freedom addresses a different type of need. It addresses the concept of personal fulfillment, or perhaps, self-realization. Religion attempts to give answers to basic questions: From where did the world come? What is the meaning of human life? Why do people die and what happens afterward? Why is there evil? How should people behave? As a word religion is difficult to define, but as a human experience it seems to be universal. The 20th-century German-born American theologian, Paul Tillich, gave a simple and basic definition of the word: Religion is ultimate concern. This means that religion includes that to which people are most devoted or that from which they expect to get the most satisfaction in life. Consequently, religion provides adequate answers to the basic afore mentioned questions. Religion is, undoubtedly, a very important part of life. The second question regarding freedom of religion discusses which aspect of religion should be considered equal: the structure or substantive content of religion, or the individual conscience of that religion. Because of the diversity and impact that religion has in the lives of Americans, the individual conscience should be treated as equal, not the structure or substantive content of the various religions. No two religions are alike, just as no two people are alike. The government cannot make all religions equal in regards to their individual structure and/or practices because the individual practices are what make each religion unique; appealing to the individual conscience. If all religions had to be equal in practice, we would have Buddhists saying Hail Mary's, or Christians bowing to Allah. Perhaps Catholics would wear orange robes and have shaved heads, and Hare Krishna's could sing music out of the Protestant Psalter Hymnal. This would defeat the whole purpose of allowing fre edom of religion in the first place. Religion must be able to differ in structure and substantive content. People must be able to practice their own religion in the way they want to... and this cannot happen if all religions in America are made equal in structure and practice. The individual conscience in a certain religion, however, must be treated the same as any other religion. A Christian conscience must be treated the same as that of a Buddhist conscience. A Catholic conscience must be treated the same as that of a Mormon conscience, and so on. One cannot discriminate against a religion

Cover Letter Example

Cover Letter Example Here is an example cover letter written in response to an advertisement in the newspaper. Before taking a look at the letter, read through the cover letter tips and useful key phrases to use in your own cover letters. Tips for Writing Cover Letters Always refer to the exact position for which you are applying.  Refer to how you found the position.Point out those aspects of your career which you feel are especially important.Dont point out too many of your qualifications. Youve enclosed your resume for that purpose.  Refer in a positive way to a future interview. Dont be shy about stating that youll follow-up.   Referring to the Position I am writing to you in response to your advertisement for...I would like to apply for the position of ...Im interested in applying for ... Pointing Out Important Qualifications As you can see from my enclosed resume, my experience and qualifications match this positions requirements.I would like to point out... immediately upon his return.During ...., I improved (furthered, extended, etc.) my knowledge of...,I was responsible for ... Referring to Future Interview I look forward to an opportunity to speak with you in person.  I look forward to speaking with you personally.  I look forward to discussing how I can ... Cover Letter Example 2520 Vista AvenueOlympia, Washington 98501April 19, 2001 Mr. Bob Trimm, Personnel ManagerImporters Inc.587 Lilly Road Dear Mr. Trimm: I am writing to you in response to your advertisement for a Legal Assistant specializing in Port Regulatory Law, which appeared in the Seattle Times on Sunday, June 15. As you can see from my enclosed resume, my experience and qualifications match this positions requirements. I especially would like to point out that I graduated Cum Laude from The University of Tacoma and was hired directly upon graduation due to my expertise in port authority regulations. During the four years that I worked for Shoreman and Co., I further deepened my knowledge of the fast-changing regulatory laws in our state. My employer also thought highly enough of my abilities to promote me to head legal researcher after my first year of employment. I look forward to an opportunity to personally discuss the position with you. I will call you within the next five days to arrange an interview. Sincerely, Kenneth Beare Enclosure:

Ethics and Wealth Essay Example | Topics and Well Written Essays - 750 words

Ethics and Wealth - Essay Example Those who own wealth do so area under discussion to a communal mortgage, so to speak. And, in the Catholic social tradition, the lien is held by an authority senior than that of any bank. If wealth is produced by contributing with others in the application of advancing knowledge to further the common good, then its creation does not produce scarceness, but profusion. The significant scope here is contribution and instrumentation. The production of wealth ought to support contribution, not prohibiting; profusion, not scarceness. Wealth is a tool, certainly not an end in itself. Its societal conclusion is communal justice and, "communal justice is essentially communal participation--not only access to the distribution of material goods but also to the very process of wealth creation" (Simona Beretta, pp. 137-38). According to Adam Smith the Creation of wealth includes the four factors of production that are land, labor, capital and organization. The ethical part related to land is that whether the land or resources which are owned by the owner is fairy inherited or owned. There shouldn't be illegal act for obtaining the resource for production of wealth. For example people prepare illegal papers to show ownership of the land and claim to be the owner of such land which doesn't belong to them. This is unethical part. Generally la Generally labor is the mental or physical work which is done for the sake of reward. Ethical part in this factor is that the mental or physical work done to create money should be acceptable by the society and its norms and values. For example the burglars do unethical physical work to create or to produce money. Ethically production of wealth includes labors working in restaurants, shopping malls, hospitals etc. Creation of wealth also includes the capital and organization. Capital is the manmade resource which could be used by the organization to produce goods and services. Now ethics has to do much with it. The capital employed to earn profit is the right of every organization but again it should not commit such illegal actions to earn profit which are not tolerated by the society.Reflection on the Catholic tradition on wealth Robert Kennedy, in "Wealth Creation within the Catholic Social Tradition," indicates the past of Catholic philosophy on wealth from its scriptural sources to the present encyclicals. In this institution, wealth is evaluated ethically in light of the human profession. The resources of the earth are destined to please our desires in society and to create genuine profusion, but they can easily divert us from idol and turn out to be a nuisance to both wealthy and deprived. For example the production of such medicines which are off low quality and can affect the health of the consumer. This is not ethical way to produce wealth. It takes us towards materialistic approach and away from God .Organizations should be careful to avoid unethical activities to create wealth. Role of ethics in distribution of wealth: "Wealth is the same as manure. If you pile it all in one place, you burn the plants under

Client Letter Essay Example | Topics and Well Written Essays - 750 words - 1

Client Letter - Essay Example However, on the flip side, there is an advantage that de loan payment is tax deductible and that means that the corporation ends up savings on its tax burden as the progressing payment are made. Given above considerations, the issue is which of the two, debt financing and equity capital in relation to the new corporation; it is advisable to use equity for capital formation. This choice would reduce the risks for the corporation given that it is a new venture. Since the corporation is venturing in a new territory, it is advisable to consider the high risk involved as well as the tax obligations. In this respect, equity capital formation is advised because the corporation will not be in the hook in case of failure. It also offers a flexible payment regime for the corporation .On the same note; the choice would have a positive attribute to the new venture if it is able to acquire investors. That would boost the chances of future prospects for the

Summary of Choosen Article (3-5 paragrphs) Research Paper

Summary of Choosen Article (3-5 paragrphs) - Research Paper Example In 1998 to 2000, 263 gastroenteritis outbreaks occurred and only 3 were a consequence of rotavirus. The main predisposing factor is unhygienic conditions. Prevention is through disinfection of environmental surfaces especially those contaminated with fecal matter (â€Å"Notes from the field,† 2011). In relation to the epidemiological triangle (agent, host, and environment) human acts as the reservoir for rotavirus is. The virus is transmitted through ingestion of fecal matter or fomites. Environment wise, the virus is found in temperate regions. The virus is transmitted through indirect contact since it enters the body through ingestion. Host factors that increase the chances of contacting the rotavirus include age whereby the most vulnerable are young children who have increased exposure to the virus. Additionally, the old people living in care home are at a risk (Anderson & Weber, 2004; (â€Å"Notes from the field,† 2011). The level of immunity affects the risk of infection. The old people and young children have low immunity and are at higher risk of contracting rotavirus. Additionally immune-deficient people have higher chances of contracting the virus. The low infection rates in adults as compare to children shows overall protective immunity is important in preventing infections. Pre-existing conditions that may increase the rotavirus infection include poor hygiene among residents and or staff in retirement home and care homes. Health Behaviors that can be used to prevent the disease include vaccinations and isolation. Moreover, proper hand washing is crucial in rotavirus infection and outbreak of rotavirus gastroenteritis (â€Å"Notes from the field,† 2011). The external conditions and influences affecting the spread of rotavirus include the waste disposal techniques. Biologically, use of disinfectants helps in elimination of the virus

Guccis Marketing Strategy

Guccis Marketing Strategy Critically contrast the key elements of Guccis marketing strategy to its closest competitor. Justify why you have chosen this company as Guccis closest competitor. Guccis focus on Heritage, craftsmanship and philanthropy: Prada a close competitor. With over 7,000 direct employees across the world, I believe we should all see ourselves as custodians of the Gucci brand—a brand that was here before all of us and one that will survive all of us. The long lasting values of the brand ultimately inform and guide every decision we make and they also inspire all of us along the way. -Patrizio di Marco: President and CEO, Gucci (Interbrand, 2009a) Renowned for its Italian craftsmanship, Gucci was founded in 1921 in Florence. ‘Over 90 years Gucci has built a heritage of exclusivity, attention over quality and style, the Made in Italy label, innovation and craftsmanship (PPR, 2010b, pp 46) and is one of the ‘worlds most desired luxury fashion brands (Nielsen Company, 2007). The Brand was highly successful in the 1950s as it became the status brand for Hollywood film stars and European royalty. However, by 1980s Gucci lost its appeal and significant losses were made in the business (Jackson and Haird, 2003). Domenico de Soles financial acumen and Tom Fords creativity transformed Gucci as a successful brand in the 1990s. In 1999 Pinault-Printemps-Redoute purchased the controlling stake and owned Gucci. With the departure of Tom Ford and De Sole, Frida Gianini took the control in 2005. Globalisation helps the evolving luxury market to expand. Factors like growing consumer expectations, clear brand positioning, pursuit for authenticity, exclusivity, differentiation contribute to intensify the competition between luxury brands with high ‘aspirational values (Baker and Sterenberg, 2003). Gucci is among the top 10 luxury brands considering brand value in the latest survey by Interbrand. In the array of luxury market Gucci competes with brands like Louis Vuitton, Chanel, Hermes, Prada, Burberry, Ferragamo, Dior, Dolce Gabbana, Versace, etc. Interbrand Leading Luxury Brands 2009 Rankings: The top 15 Luxury Brands. (Interbrand, 2009d) 2009 Rank 2008 Rank 2007 Rank Brand Country of Origin Sector 2008 Brand Value ($m) 2009 Brand Value ($m) Change in Brand Value in 2008 Change in Brand Valuein 2009 16 16 17 France Luxury 21,602 21,120 6% -2% 41 45 46 Italy Luxury 8,254 8,182 7% -1% 59 60 58 France Luxury 6,355 6,040 9% -5% 70 76 73 France Luxury 4,575 4,598 8% 1% 87 91 94 Italy Luxury 3,585 3,530 9% -2% 98 New United Kingdom Luxury 3,095 New* 99 New United States Luxury 3,094 New* Interbrand Best Global Brands rankings. (Interbrand, 2009d). In order to sustain in the competitive luxury market and define a clear brand positioning and maintain it, brands adopt innovative marketing strategies. The Marketing mix tools like the traditional 4 Ps: product, price, promotion and place along with recently added people, process and physical evidence propel the decisions in direction of the market success. Brands need to provide right product, at right price, in right place and at right promotion in order to match the consumer needs and demands. Louis Vuitton, Gucci, Hermes, Chanel, Prada are in close competition. In order to create an emotional attachment between brands and consumers, brands try to convey an image and personality that customer aspires to. Louis Vuitton has been a ‘byword for stylish elegance and sophistication (Louis vuitton, 2009). Gucci is perceived as smart, sexy, modern whereas Prada has an image of modern, trendy yet sophisticated. Chanel is very classic and elegant. Also, Chanel and Louis Vuitton were founded in France and Gucci and Prada in Italy. According to the Interbrand survey for Italys most valuable brands Gucci Ranked first (6,388 million euro) followed by Prada (2,775 million euro). Guccis pricing strategy in 1993 positioned itself below Hermes and Chanel and at par with Prada and Louis Vuitton (Kwak, 2001). Gucci and Pradas product lines include leather goods, ready-to-wear, jewellery, footwear, silks, timepieces, eyewear, skincare, home decor and fragrances. Louis Vuitton has the categories which Gucci has, although Louis Vuitton indulges even in writing instruments and textiles besides Chanel extends into sport accessories .Gucci products are sold in 283 directly operated stores at end of 2009 and in selected ‘departmental stores as well as specialist stores (PPR, 2010b). Intending to accelerate the growth of brand, Prada stated to double the number of directly operating stores in 2007. Considering Guccis 2009 revenue breakdown by geographical area, maximum revenue was from Asia- Pacific region while Europe which includes fashion forward London, Paris and Milan contribute almost equal to Japan. Breakdown of 2009 revenue by product category Breakdown of 2009 revenue by geographical area(PPR- Gucci: Gucci Group ,2010a) Gucci Chanel Prada Louis Vuitton Year of establishment 1921 1909 1913 1854 Country of origin Italy France Italy France Known for Leather goods Fashion and perfumes Leather goods Leather goods and Luggage bags Current Designer Frida Giannini Karl Lagerfeld Miuccia Prada Marc Jacob Product categories Ready-to-wear, canvas and leather goods, bags, footwear, fine jewellery, fragrances, eyewear, watches, travel and business bags, home dà ©cor , etc. Ready-to-wear, fragrances, make-up skincare, eyewear, hats, leather goods, sports accessories, fine jewellery, etc. Ready-to-wear, Nylon bags, leather goods, footwear, Fine jewellery, eyewear, fragrances, travel and luggage bags, Prada phones, etc Ready-to-wear, leather goods, travel bags, footwear, bags, eyewear, watches, writing instruments, home goods, textiles, city guides ,etc. Ad campaign theme Forever now , Spring Summer 2010 Spring Summer 2010= First Spring and lookbook Spring Summer 2010 Store locations Africa, Asia, Australia, Europe, Middle East, North America, South America. Has 283 Directly operated stores. Asia, Europe, Middle East, North America, South America, Oceania. Asia, Middle East, Far east, Europe, North America, South America. Africa, Asia, Australia, Europe, Middle East, North America, South America. Comparison of brands on basic criteria. Louis Vuitton and Chanels brand image differentiates them from Italian brands like Gucci and Prada which target towards a similar target market which is modern and fashion conscious. Gucci and Prada indulge into similar product lines and pricing levels getting them into closer competition. In 1990s during revamping the brand image of Gucci an important decision made was to develop a strategy expressing Gucci has changed. ‘Brand communication plays a vital role in redrawing the image (Jackson and Shaw, 2006). During the recession competitor brands are trying to be more distinctive. Chairman and CEO Gucci, Patrizio di Marco and his team adopted the strategy to strengthen and fine tune its positioning in the luxury goods market by focusing on its heritage and craftsmanship stressing on balanced brand equity in marketing and communication (PPR, 2010b). It also included cost cutting, adjustments to pricing, global store designs concept and structure simplification. As per Interbrands report 2009b, among global luxury brands, Prada spends highest in marketing and advertising and continued to invest more in social and cultural initiatives, brand extensions and communication. Important factors that help in building brand image. (Moore and Britwistle, 2005) Image no.1 : Louis vuitton spring summer 2010 Image no.2: Prada Lookbook 2010. (The Fashion time Magazine, 2010) (AMO, 2010) Image no.3 : Chanel Spring Summer 2010 Image no.4 : Gucci Spring Summer 2010 ad Ad campaign. campaign. (Bang Jaslyn, 2010) (Gucci, 2010a) Advertising which is guided by current market scenario and competitive environment, helps in communicating and building brand image as it creates powerful image and message to gain customers attention (Jackson and Shaw, 2009, pp.161). Luxury brands communicate their values and aura to the consumers to prove experience through images that operate on aesthetic and expressionist level (Salzer-Mà ¶rling and Strannegard, 2004). Visually stimulating Guccis Spring summer 2010 campaign focuses on sensuality with modernity and Pradas Lookbook 2010 displays uniqueness and creativity. Guccis Ad campaign ‘Forever now launched in 2010 depicts the importance of connecting past and present. The campaign uses images from 1950s focuses on heritage and craftsmanship. Gucci focusing on tradition introduced an Artisan Corner an event where houses skilled artists will travel to Guccis VIP stores where the craftsmanship will be brought to customers sight. Similarly, Pradas film ad campaign 2010 titled ‘First Spring shot by Chinese artist in Shanghai depicts the tension between the straight and gay tensions of silent intimacy (James, 2010). However, the black and white effect of the video takes us into flashback and it depicts that anything is possible in timeless and dreamlike realm. Louis Vuittons ad campaign is inspired from new age traveller, while Chanels countryside rural chic look ad campaign displays beauty and elegance. Image no. 5 : Guccis ‘Forever now ad campaign 2010(Gucci ,2010b) Image no. 6: Pradas 2010 ad campaign ‘First Spring. (Fashioning.com, 2010) Prada attempts to spread a social message to reduce tensions between straight and gay people. Also, Prada signed PETAs campaign in 2007 to ban cruelty against animals and eliminate fur usage from fashion. Gucci and UNICEF partnership began in 2005, since then Gucci consistently support education and healthcare programmes for orphans and HIV/AIDS affected children. Gucci embraces philanthropy taking new initiatives and ad campaigns to support the partnership like specially designed accessories collection, White Tattoo Heart collection (2008) featuring Rihanna in its campaign, Book ‘ Snowman in Africa, fundraising event with Madonna, ‘Gucci for UNICEF Baboushka bag etc. Professor John Fernie said ‘Alliance between charity n business is the perfect way to build brand awareness and establish brand credibility and ultimately boost profits, (McDougall, 2006). As metioned on philanthrpohy section of Guccis official website, Gucci in collaboration with the Film Foundation h as made travelling screening movie of the restored movies to save the treasures in cinemas called ‘Cinema Visionaries. Proceeding in 2010, to increase online presence and reach online customers, brands are delving into digital communication. Brand affiliation is aided by the application of appropriate functionality tools (Okonkwo, 2007). Focusing on innovation Gucci launched lifestyle application for iPhone and iPod touch. Guccis application offers access to products, fashion shows, playlists, city guides, news, ability to compose own music etc. Prada launched Prada phones in collaboration with LG in 2007. The LG designed Prada phone incorporates features like video player, high pixel camera and MP3 player. Chanel also has application on iPhone which shows Chanels runway collections. Image No. 7: Gucci application for iPhone. Image No. 8: LG designed Prada Phone. (Gucci news, 2010) (Mossesgeld, 2007) Luxury atmosphere, aesthetics and appealing luxury stores reflect the brand personality and spread the brand message into the subconscious and psychological levels on a consumer mind (Okonkwo, 2007). Following the strategic concept of global store design by Creative Director Frida Giannini ,Gucci is renovating its stores to embrace the luxurious experience of shopping which complements the brands heritage and exclusivity. In October, 2009 Gucci launched a travelling sneaker store in New York which will later move to London and Tokyo in spring 2010. Similarly proving its exclusiveness, Prada took a radical approach towards the store architecture through Prada Epicenter which communicates a distinct identity into customers mind which is in quest for something new. Image no. 9: Gucci Sloane street, London Store renovated under the Global store design concept. (WallPaper, 2010) Image no.10: Prada Epicenter (Herzog de Muron,2003). [Accessed on 14 November 2009] With Economic downturn, it is highly important for brands to provide distinctive experience to consumers. Brands are striving to create a brand image congruent to the customers image (Aaker and Biehl, 1993) and meet customer needs and demands. Gucci has adopted the strategy to be true to its long lasting values and expand its presence, tune its brand image and positioning by emphasising on the rich 90 years history, heritage and core essence of the brand into its marketing and brand communication coinciding with ‘modernity and aspirational values (Gucci, 2010a). Brands like Prada are using tactful strategies focusing on parameters like timeless, authenticity, social values and culture. Louis Vuitton differentiates its customers through its brand image, brand values in terms of turnover and advertising. Chanel though is close to Gucci considering turnover it targets a more elegant, sophisticated target. Hence, Prada is the closest competitor to Gucci by comparing them on brand c ommunication like advertising, philanthropy and an attempt to standout in the terms of store designs. REFERANCES : Aaker, D. (1991), Managing Brand Equity, The Free Press, New York, NY. Aaker, D. and Biehl A. (1993), Brand Equity and Advertising, Lawrence Erlbaum, Hillsdale, NJ. Baker, M., Foy,A,( 2003) Business and Management Research. United Kingdom : Westburn Publishers Ltd. Baker, M., Sterenberg, G. ( 2003) Managing global brands to meet consumer expectations. ESOMAR ,Global Cross-Industry Forum, Research International Qualitatif, December 2003. Barnes James G. (2003) Establishing meaningful customer relationships: why some companies and brands mean more to their customers. Managing Service quality, Vol. 13(3) pp. 178-186. Campbell, C. , Falk, P. (1997) : The Shopping Experience . London: Sage Publications, pp : 67-73, 166-72. Chadha, R. , Husband, P. (2006) The cult of the Luxury Brand- Inside Asias Love Affair with Luxury. London Nicolas Brealey International , pp.25-63, 149, 178, 267-77,280. Crask, M.R., Laskey, H.A. ( 1990), A positioning-based decision model for selecting advertising messages,Journal of Advertising Research, Vol. 30 No.4, pp.32-8. Davidson, B., Webb, Bill (2006) :Fashion Retailing, Chapter 6.In Jackson, T., Shaw, D. The Fashion Handbook. London: Routledge , pp: 105-126 Diamond, J., Lift, S. (2003) : Retailing in the new millennium. New York: Fairchild Publications. Easey, M. ( 1995) Fashion Marketing, India, Blackwell Publishing , pp.174-177. Gucci (2010a) Gucci news [Internet]. Available from http://www.keynote.co.uk/market-intelligence/view/product/10322/clothing-retailing> [Accessed on 6th March 2010] Gucci (2010b) Gucci philanthrophy [Internet]. Available from http://www.keynote.co.uk/market-intelligence/view/product/10322/clothing-retailing> [Accessed on 11th March 2010] Hines, T., Bruce, M. (2008) Fashion Marketing- Contemporary Issues. Hungary, Elsevier, pp. 132-133,198-99, 234-36. Husic, M., Cicic, M. (2009) Luxury consumption factors. Journal of Fashion Marketing and Management, Vol.13 (2) pp231-245. Interbrand ( 2009a) Patrizio di Marco , President and Chief Executie Officer Gucci : More interviews with Global Brand Leaders [Internet]. Available From file:///E:/random%20search/gucci-%20strategy-interbrand.htm> [Accessed on 8 March 2010]. Interbrand (2009b) Interbrand unveils Italys most valuable global brands [Internet]. Available from http://www.interbrand.com/press_release.aspx?langid=1000pressid=251> [Accessed on 11th March 2010] Interbrand (2009c) Italys 10 most valuable global brands [Internet]. Available from http://www.interbrand.com/press_release.aspx?langid=1000pressid=251> [Accessed on 11th March 2010] Interbrand (2009d) Best Global Brands 2009 rankings, Interbrand-Creating and Managing Brand Value, [Internet].Available from http://www.interbrand.com/best_global_brands.aspx?year=2009langid=1000 [Accessed on 18th February 2010]. Jackson, T. and Haird, C. (2003), â€Å"Gucci Group: the new family of luxury brands†, International Journal of New Product Development and Innovation Management, Vol. 4 No. 2,pp. 161-72. Jackson, T., Shaw, D. (2006) The Fashion Handbook. London: Routledge, pp. 61-3. 72-81, 105-08, 127. Jackson ,T., Shaw ,D. (2009) : Mastering Fashion Marketing. Palgrave Macmillan, pp: 112-117,161. James ( 2010) Pradas â€Å"First Spring† by Yang Fudong [Internet]. Available from file:///E:/random%20search/gay%20persons%20of%20color%20%20Pradas%20%20First%20Spring%20%20by%20Yang%20Fudong.htm> [Accesssed on 12th March 2010]. Keynote ( 2009) Clothing Retailing 2009 [Internet]. Available from http://www.keynote.co.uk/market-intelligence/view/product/10322/clothing-retailing> [Accessed on 12th March 2010] Kapferer, J.-N. (1992), Strategic Brand Management, The Free Press, New York, NY. Kwak, Mary (2001) Gucci Group N.V. (A). Boston, MA, Harvard Business School, 10th May 2001. Louis Vuitton (2009) The World of Louis Vuitton- The art of travel [Internet]. Available from http://www.louisvuitton.com/web/flash/index.jsp;jsessionid=D5QW2GEBCOOYMCRBXUCFAFIKEG4RAUPU?direct1=univlangue=en_GBbuy=0> [Accessed on 11th March 2010] McDougall, d. (2006) World: Now charity staff hit at cult of celebrity: Workers for childrens charity Unicef say celebrity campaigns and fashion company deals are hurting its image, reports Dan McDougall in Islamabad. The Oserver ( London, England) , 26th November 2006, pp.38 . Moore, C. and Birtwistle, G. (2004), ‘‘The Burberry business model: creating an international luxury brand, International Journal of Retail Distribution Management, Vol. 32 No. 8, pp. 412-22, ISSN 0959-0552. Moore, C., Fernie, J. (2004), Retailing within an international context, in Bruce, M., Moore, C., Birtwistle, G. (Eds),International Retail Marketing; A Case Study Approach, Elsevier Butterworth-Heinemann, Oxford, pp.3-37. Moore, C., Britwistle, G. (2005) The nature of parenting advantage in luxury fashion retailing- the case of Gucci group NV. International Journal of Retail Distribution Management, Vol. 33(4) ,pp 256-270. Moore, C.M. and Doherty, A.M. (2007), â€Å"The international flagship stores of luxury fashion retailers†, in Hines, T. and Bruce, M. (Eds), Fashion Marketing: Contemporary Issues, Butterworth Heinemann, London. Nielson Company (2007) Gucci reigns as the most coveted luxury brand in the world, Market Research World [Internet]. Available from http://www.marketresearchworld.net/index.php?option=com_contenttask=viewid=2053Itemid=77> [accessed on 16 February 2010] Nunes, P., Johnson, B. (2004) Mass Affluence- 7 New rules of marketing to todays consumer. Boston ( Massachusetts), Harvard Business School Press. Palmer, A. (2009) Introduction to fashion marketing, 2nd Edition- Theory and Practice. Oxford, Oxford University Press, pp. 420-23. Okonkwo, U. (2007) Luxury Fashion Branding. Hampshire: Palgrave Macmillan, pp.15-25, 30-37, 132-67, 173-78, 220-23, 260, 278-83, 310. PPR ( 2010a) Gucci: Gucci Group [Internet]. Available from file:///C:/Users/Admin/Desktop/gucci%201/PPR%20-%20Gucci.htm> [Accessed on 10 March 2010] PPR (2010b) PPR 2009 Financial Document [ Internet]. Available from http://www.ppr.com/front__sectionId-43_Changelang-en.html> [Accessed on 8th March 2010] Preiholt, H.,Hagg, C. (2006) Growth opportunities in Luxury goods and real estate. Journal of Fashion Marketing and Management, Vol. 10 (1),pp114-119. Salzer- Mà ¶rling, M., Strannegard, L. (2004) Silence of the brands. European Journal of Marketing, Vol. 38 (1/2) pp. 224-238. Schmitt, B. (1999) Experiential Marketing- How to get customers to Sense, Feel, think, act, relate. New York, The Free Press, pp.72-6. Triplett, T. (1994), â€Å"Brand personality must be managed or it will assume a life of its own†, Marketing News, Vol. 28 No. 10, p. 9. Unknown ( 2009) From Prada to Zara: is the global recession out of fashion. Strategic Direction, Vol. 25(3), pp 9-11. IMAGE REFERANCES : Image no.1 : The Fashion Time magazine (2010)Louis vuitton spring summer 2010- Louis Vuitton Spring/Summer 2010 ad campaigb :Lara Stone by Steven [Online Image]. Available from http://www.thefashiontime.com/2009/12/louis-vuitton-springsummer-2010-ad-campaign-lara-stone-by-steven-meisel/> [Accessed on 12th March 2010] Image no.2: AMO (2010) Prada Lookbook 2010- PRADA- The Spring/ Summer 2010 Lookbook [Online Image]. Available from http://www.prada.com/> [Accessed on 10th March 2010] Image no.3 : Jaslyn Bang (2010) Chanel Spring Summer 2010-Chanel Spring/Summer 2010 Ad campaign [Online Image].4th Jan 2010.Available from http://www.plussixfive.com/2010/01/04/chanel-springsummer-2010-ad-campaign/> [Accessed on 16th March 2010] Image no.4 : Gucci (2010a) Gucci Spring Summer 2010 ad campaign- Ad campaign Spring Summer 10 [Online Image]. Available from http://www.gucci.com/int/campaign/spring-summer/> [Accessed on 8th march 2010]. Image no. 5 : Gucci (2010b) Guccis ‘Forever now ad campaign 2010- ad campaign Forever now [Online Image]. Available from http://www.gucci.com/int/campaign/forever-now/> [Accessedmon 10th March 2010]. Image no. 6: Fashioning.com (2010) Pradas 2010 ad campaign ‘First Spring- Prada menswear first spring by Yang Fudong Spring/Summer 2010 [Online Image]. Available from http://www.fashionising.com/pictures/pPrada-menswear-First-Spring-by-Yang-Fudong-8206-SpringSummer-2010-4886-73781.html> [Accessed on 12th March 2010] Image No. 7: Gucci news (2010) Gucci application for iPhone- Guccinews,gucci app [Online Image]. Available from http://www.gucci.com/us/us-english/gucci-news/iphoneapp/> [Accessed on 12th March 2010] Image No. 8: Mossesgeld (2007) LG designed Prada Phone- The LG Prada phone set tp launch on March 22 [Online Image]. Available from http://www.thesmartpda.com/50226711/the_lg_prada_phone_set_to_launch_on_march_22.php> [Accessed on 12th March 2010]. Image no. 9: WallPaper (2010) Gucci Sloane street, London Store renovated under the Global store design concept -Retail Directory 2009[Online Image ]. Available from http://www.wallpaper.com/directory/retail/2009/gucci/1089> [Accessed on 13th March 2010] Image no.10: Herzog De Muron(2003),Prada Epicentre [online image].Available from http://images.businessweek.com/ss/05/11/new_retail/source/5.htm>[Accessed on 12th March 2010]

Summary of Fallen Angels by Walter Dean Myers Essay -- Fallen Angels E

Walter Dean Myers wrote the book Fallen Angels. It is about America's experiences in the Vietnam War as told by the main character in the book, Richie Perry. Perry goes through a lot of changes and sees some of his good friends die in battle fighting for a cause that no one could agree upon. The book has 4 other main characters, Lobel, Johnson, Brunner, and Peewee. The book starts off talking about the experiences of Perry while he is serving in Vietnam. His best friend, Peewee becomes instant friends with each other when they meet in the barracks. Peewee helps Perry by standing up for him during several disputes. Peewee and Perry wake up the next morning and find out that they are to go on patrol in order to search out and destroy any VÃ ®et CÃ ´ng soldiers that they encounter. The patrol lasts for a few hours and Peewee and Perry are just about to camp, when a mutual friend of Peewee and Perry drops out of formation for a second and steps on a land mine, killing him instantly. Perry is so upset by this and needs Peewee to help him talk out his feelings of grief for the loss of the friend. Peewee and Perry have a few days to rest, because they have a weekend pass and it grants them 48 hours of freedom. They go to Saigon and have a few drinks and generally have fun, before they have to report back to their unit, which is stationed in the nort hern highlands of South Vietnam. When they return, they are happy that they made good use of their weekend passes in Saigon. The next...

Book Analysis: The Science of Muddling Through

A Summary of: The Science of â€Å"Muddling Through† By Charles E. Lindblom Public Administration Review, Vol. XIX, No. 2 (Spring, 1959), 79-88 I. Introduction This article discusses two different strategies for comparing policies. The first strategy, Lindblom entitles Root, or Rational-Comprehensive Lindblom refers to the second strategy as Branch, or Successive Limited Comparisons. After a brief explanation of the two systems, he goes on to argue the superiority of the Branch system over the more commonly discussed Root system II. RootThe Root approach, or Rational-Comprehensive, is best utilized for more simple problems, according to Lindblom, due to the necessitation of massive intellectual capacities and sources of information. He states that this approach is generally not correct for policy analysis, as time and money are restrictions in these scenarios. He also states that public agencies are effectively instructed not to practice the root method, due to political or le gal constraints Ironically, the common literature tends to preach formalization of this method. This leads to many practitioners acting against the philosophy commonly published.Lindblom lists the characteristics of the Root approach as the following:Clarification of values or objectives distinct from and usually prerequisite to empirical analysis of alternative policies.Policy-formulation is therefore approached through means-end analysis: First, the ends are isolated, then the means to achieve them are sought.The test of a â€Å"good† policy is that it can be shown to be the most appropriate means to desired ends.Analysis is comprehensive; every important relevant factor is taken into account.Theory is often heavily relied upon.As this theory is often discussed, Lindblom assumes it is familiar to the reader and shifts his focus to explaining and clarifying the alternative. Most of the article revolves around the Branch approach, or Successive Limited Comparisons. III. Branc h The Branch Approach, or Successive Limited Comparisons is the approach Lindblom claims most administrators use for their approach to understanding complex problems. Lindblom assigns the following characteristics to the Branch approach:Selection of value goals and empirical analysis of the needed action are not distinct from one another but are closely intertwined. Since means and ends are not distinct, means-end analysis is often inappropriate or limited.The test of a â€Å"good† policy is typically that various analysts find themselves directly agreeing on a policy (without their agreeing that it is the most appropriate means to an agreed objective).Analysis is drastically limited:Important possible outcomes are neglected.Important alternative potential policies are neglected.Important affected values are neglected.A succession of comparisons greatly reduces or eliminates reliance on theory.The Branch approach could be illustrated as continually building out from the curre nt situation, slowly, by small degrees, one step at a time. Lindblom then elaborates on the Branch approach throughout the remainder of the article. a. Intertwining Evaluation and Empirical Analysis In this section, Lindblom explains how the Root method breaks down its handling of objectives and values. He states that clarifying values prior to investigating alternative policies produces several problems. The first problem is that citizens, congressmen, and public administrators frequently disagree on many critical values.Second, even when an administrator opts to choose his own value set for guidance, he often will not know how to rank conflicting criterion. A third problem arises concurrent to the previous two â€Å"Social objectives do not always have the same relative values. † These common problems often lead administrators to ask a question like the following: â€Å"Given the degree to which we are or are not already achieving the values of good public relations, is it worth sacrificing a little speed for a happier clientele, or is it better to risk offending the clientele so hat we can get on with our work? †The answer, of course, varies according to the situation. The particular difficulty with values is the issue with attempting to state marginal objectives in forms other than particular policies. This leaves administrators attempting to choose between policies that offer different marginal combinations of values. Lindblom closes this argument with two summarizing points. First, for complex problems, the Root system is impossible and irrelevant, while the Branch method is possible and relevant.The Branch method is possible because the administrator does not need to attempt to analyze any values except those where the alternative policies differ, and this differentiation is only notable marginally. This drastically reduces the need for collecting information on values or objectives, which keeps the capacity for comparing values within rea son. b. Relations Between Means and Ends Generally, and according to the Root method, decision-making is considered to be a means-ends relationship.The means are to be evaluated and selected depending upon the ends which is selected independently and before choosing the means. But this is difficult unless the values have been agreed upon and are stable at the margin. This relationship between the means and the ends does not exist with the branch method, as both are chosen simultaneously. c. The Test of â€Å"Good† Policy Under the Root method, a decision can be considered correct if it can be shown to attain some specified objective. This objective must be defined beyond just describing the actual decision.If administrators cannot agree on the objectives, the Root method offers no test For the Branch method, the test is agreement on the actual policy, which may be possible even when agreement on values has proven impossible. Different ideologies can agree on different policie s, even if the agreement is based on different reasoning. Lindblom states that â€Å"agreement on policy thus becomes the only practicable test of the policy’s correctness. † The Branch method relies upon agreement whenever possible. d. Non-Comprehensive Analysis It is impossible to take every important aspect of a problem into onsideration unless the problem is very narrowly defined, therefore limiting analysis. Simplification of complex problems is imperative.Lindblom illustrates that under the Root method, simplification is achieved systematically through limitation of policy comparisons to those policies that differ in relatively small degree from policies presently in effect. It is only necessary to study the aspects in which the alternatives and their consequences differ from the current norm. This limitation reduces the alternatives under consideration and simplifies the investigation of each of these alternatives.It only becomes necessary to study the respects in which the proposed alternative and its consequences differ from that norm. i. Relevance as Well as Realism In the west, policy analysts tend to limit their analysis to marginal differences in policies that are chosen to differ incrementally. Democracies tend to change policies incrementally. By simplifying the policy by limiting the focus to slight deviations, the most value is made of available information. â€Å"Non-incremental policy proposals are therefore typically not only politically irrelevant, but also unpredictable. †Another way to simplify analysis is by ignoring important potential consequences of the possible policies, and also ignoring the values associated with those neglected consequences. Even if the exclusions are made at random, the policies may be formulated more intelligently than by attempting to achieve a comprehensiveness which is too extensive. ii. Achieving a Degree of Comprehensiveness The potential for losing important values is present in any o rganization. The benefit of a hypothetical division of labor is that every important value has its own watchdog; these watchdogs can guard their respective interests in two ways.First, they may redress damages done by other agencies. Second, they may anticipate and avoid injury before it happens. In the United States, no part of government attempts comprehensive policy overviews on things such as income distribution, yet a policy evolves. This incremental policy-making pattern fits with the multiple pressure pattern. When this particular type of policy-making model is followed, it is easier for one group to anticipate the moves of another group. It is also easier for these groups to make adjustments for injuries already accomplished.Administrative coordination occurs as each of these agencies adjusts its policies according to the concerns of the other agencies in a fragmented form of decision-making. Branch method exclusions are deliberate and systematic, yet it does not necessarily disregard long-run considerations. Sometimes the only way long-run objectives can be given enough attention is through neglecting the short-term considerations. e. Succession of Comparisons The last element concerns the comparisons. These comparisons proceed in a chronological order. When the policy maker uses a succession of incremental changes, serious lasting mistakes can be avoided.First, he learns from past sequences of policy steps, and gains knowledge of the probable consequences of similar steps. Second, he can avoid big jumps that may require predictions he does not possess the knowledge to adequately make. This is because he never expects his policy to be the final resolution. Third, he is able to test his previous predictions as he slowly moves on to the proceeding steps. Fourth, past errors can be fixed relatively quickly. For policy-making purposes, the analyst need only know the consequences of each of the policy aspects as they differ from the others. iii. Theorists and PractitionersThe Branch system explains why administrators often feel that outside experts are not helpful and would rather work off of gut instinct than following the advice proposed by theorists. Lindblom gives two reasons why theory can have limited applicability in policy-making. First, it is greedy for facts and can be construed only through a great collection of observations. Second, it is generally insufficiently precise for application to a policy process that moves through small changes. Only in restricted areas is economic theory precise enough to become particularly helpful when resolving policy questions. v. Successive Comparison as a System Lindblom concludes that the Branch system is indeed a legitimate system, despite its imperfections.He reminds the reader that the Branch method lacks a built-in safeguard for all relevant values, and it may lead the decision-maker to overlook potential policies simply because they are not suggested. One of the benefits of clarify ing this method is â€Å"the light it throws on the suspicion an administrator sometimes entertains that a consultant or adviser is not speaking relevantly and responsibly when in fact by all ordinary objective evidence he is. While much of organization theory argues the virtues of common values and agreed organizational objectives, for complex problems in which the root method is inapplicable, agencies will want among their own personnel two types of diversification: administrators whose thinking is organized by reference to policy chains other than those familiar to most members of the organization and, even more commonly, administrators whose professional or personal values or interests create diversity of view†¦ so that, even without a single agency, decision-making can be fragmented and parts of the agency can serve as watchdogs for other parts.IV. Conclusion Lindblom’s argument basically attempts to legitimize the decision-making processes that are already frequen tly in use. He points out a gap between the theory advocated by policy academics and the real-world problems faced by decision-makers. He explains how and why the current work-around is legitimate and worthy of acceptance. The Branch method, as he calls it, simply needs to be recognized as having merit. By pointing this out and attempting to define the Branch method and its attributes, he is opening the door for academics to begin theorizing on this method, as well.